Maintaining the accuracy of customer data through an on-line enrichment
Data is changing constantly. A contact has moved, bought a new home or a new business has started up. To keep the data in your database accurate, it needs to be regularly updated via checks against different external reference files. These reference files supply, for example, company information from a Chamber of Commerce database or a credit check through any credit information database.
To keep this seemingly complex task simple, Ascertain provides ‘Data Quality on Demand’ - an online data quality enrichment service. A service that provides access to several reference files without the necessity to purchase these files, or maintain them. Data Quality on Demand delivers accurate data on a pay-per-use basis.